CONTACT US   732-673-9346

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Sample Projects

 

  • LAUNCH A NEW FAMILY OF LIQUID ALT FUNDS
  • UNIFY DISPARATE BUSINESS THROUGH BRANDING

  • ​MERGER INTEGRATION AND MARKETING AUDIT

  • ​STRATEGIC MARKETING REVIEW & ASSESSMENT

  • ​​PRODUCT AND MARKET SEGMENT ANALYSIS

Services We Offer

The Ivory River Group specializes in financial services marketing


Whether you have a short-term need for a temporary CMO/marketing pro- or you have a specific marketing related problem you need to solve- we create customized solutions that maximize your return on investment. 
By harnessing our years of experience, knowledge and insight, we quickly analyze your core competencies, strengths, weaknesses, opportunities and threats and craft solutions that will not drain your human or financial capital.

Our team includes professionals with deep roots in financial services across all distribution channels, asset categories, fund structures, and the spectrum of Marketing, Strategy, Product Management, Branding, Communications, and Mergers/Acquisitions.


Customized Services:

  1. Strategy—Marketing, Business and Sales 
  2. Product Management—new product development and launch, product/demand rationalization, competitive analysis
  3. Branding—using our “top-down/bottom-up” process; organizational realignment, perception studies
  4. Communications—digital strategy, content and “Big Idea” creative, public relations, advertising, sales promotion, websites
  5. Mergers and Acquisitions—lift-outs, integration, consultation, sub-advisory introductions, business assessment